01 / YOUR SCORE
See where you actually stand
Enter your site and watch it get scored, live. No form, no callback, no “we’ll be in touch.”
Google visibility for local trades
When they search Google, do they find you —
or the other guy?
Right now, someone within a few miles of you is picking a business like yours off their phone. I find out why it isn’t you — and what it’s costing you every week it stays that way. Then you decide how much of it I fix.
You see it before you spend a dollarNo contract to lookYour numbers, in plain words
How this works
You see the problem before you spend a dollar.
No discovery call. No pitch deck. No “let me put together a proposal.” You get your score, the specific reasons behind it, and a link to Google so you can check my work yourself. If I’m wrong, you’ll know in about a minute.
02 / THE REASONS
See what’s behind the number
The specific things costing you calls — slow pages, missing hours, thin reviews, no photos. Worst first, in plain words.
03 / THE CHOICE
Pick how much I fix
Listed, Dominant, or Untouchable. Which one depends on how hard your market is, not on how big your budget looks.
04 / THE START
Start when you’re ready
Pay when you want to start, or tell me you want the scope in writing first. Both are normal. Neither costs you anything today.
Whether you like it or not
This isn’t a maybe. The market already moved.
Here’s what’s true whether you like it or not — and why “word of mouth is fine” stopped being a plan.
76%
of “near me” searches end in a visit within 24 hours
They’re not browsing. They’re on their way somewhere today. The only question is whose parking lot.
28%
of local searches turn into a purchase
Fast money — if it’s you they find. Spot four and down is the second page of a phone book nobody opens.
AI
Ask ChatGPT who’s best in your trade
It reads from optimised profiles. If yours isn’t in that data, you don’t exist to the fastest-growing way people search.
Why this changed
Word of mouth is great. It’s just not the whole story anymore.
You built something real, and the referrals still come. But the neighbour who used to say “call Smith”? Now they say “hang on, let me Google it.” And Google answers with whoever showed up — not whoever’s best.
Where it goes
Three quiet leaks.
None of them show up on your books. All of them show up on your competitor’s.
01 / YOUR PROFILE
Half-built, and Google knows
Your Google Business Profile is out of date or missing the signals Google needs. Google can’t hand out a business it doesn’t understand.
02 / AI SEARCH
You’re not in the answer
Ask ChatGPT or Google AI for the best in your trade nearby and it reads from optimised profiles. If yours isn’t in that data, you don’t exist to the fastest-growing way people search.
03 / THE OTHER GUY
Competitors are eating your lunch
The shop down the street with worse work but a sharper profile is pocketing your calls. Every day you sit on it, that gap gets wider — and harder to close.
How I work
No fluff. No agency mumbo-jumbo.
You’ve probably been burned before — big talk, big invoice, nothing you could point to. So I don’t make you a slicker promise. I make you the opposite of one.
01
Everything is research-backed
Every single thing I do, suggest, or build is researched, pressure-tested and fitted to your business — not a template I run on everybody.
02
Full receipts, supplied
I don’t just do the research — I show it to you. Any time we don’t see eye to eye, you get the exact information I’m using, and you get the final say.
03
Pay for what you actually need
Research-backed calls and receipts other companies don’t even offer. You’ll know what you’re getting for what you paid — and you get to steer.
04
I’ll teach you to stop paying me
I’m allergic to gatekeeping. I show you everything and pull the curtain back on all of it. Then you keep paying me only for the parts you don’t want to touch.
What actually happens
Three steps. No six-month contract.
No hiding behind dashboards you’ll never open. Here’s what actually happens.
01 / WE LOOK
You see your real score, what’s broken, and what it’s costing you
No black box. Worst first, in plain words, before you spend a dollar.
02 / I WORK
Pick the level. I handle every moving part
The audit, the optimisation, the citations, the reviews — all the things you don’t have time to chase.
03 / YOU SEE IT
Every month, one page, plain English
Where you landed, who found you, where the calls came from. Not junk mail.
Three levels
Start where the work actually needs to start.
The difference between these is how hard your market is — not how much I think I can get. Pay when you’re ready to start, or ask for the scope in writing first and I’ll send it before you pay anything.
LISTED
$197 / month
You exist on Google, properly, and stay that way. This is the floor — and most local businesses are sitting below it without knowing.
- Your Google Business Profile built right and kept right
- A real starting baseline, so progress is measurable instead of claimed
- You text me. Not a ticket queue.
Rather see the scope first? Use the review path — same price either way.
DOMINANT
$497 / month
You stop being findable and start being chosen. Google shows three businesses first. This is the work that gets you into those three.
- Everything in Listed
- Reviews worked continuously, not begged for once a year
- You see what changed, what it moved, and what’s next
Most businesses belong here. Ask me if you’re not sure — I’ll tell you if Listed is enough.
UNTOUCHABLE
$797 / month
There isn’t a close second in your market. For crowded trades and multiple locations, where being third is the same as being invisible.
- Everything in Dominant
- Competitors watched, and answered when they move
- Multiple locations handled as one operation
Scope is written per market. Yours gets named specifically, not templated.
Terms, without the fine-print game.
Month to month. The price above is the price. Nothing starts billing until I’ve confirmed with you in writing what you’re getting and when it begins.
Pay six months up front and one month comes off. Twelve months and two come off. That’s the whole discount structure — there isn’t a hidden one.
Move up mid-month and you don’t pay twice. I start the higher-level work immediately, you’re not charged extra for the rest of that month, and the next full month bills at the new level. In writing, so it can’t drift.
The short version
The result: an offer you can’t refuse.
Prices you won’t find anywhere else
For what actually gets delivered. Not for what gets promised.
Customisation on the table — just ask
Your market isn’t the template. Neither is your plan.
One-on-one with a real human
You text me. Not a ticket queue, not a portal, not a bot that calls you “valued.”
Learn as little or as much as you want
At no extra cost. I’m allergic to gatekeeping.
Why bother
So… why the hell would I do all that?
Because before I started this company, I was you.
Fifteen-plus years of starting and running businesses, and they all had one thing in common: sleazy marketing companies talking a big game, delivering almost nothing, and hiding behind stats that sounded great but never put a dollar in my pocket. I got tired of it, so I did something about it.
Not with a slicker pitch. With the opposite of one — hard-won insight into exactly what you don’t want, and battle-tested moves that get you what you do. MapMutt is the marketing company I could never find: one that shows you the receipts before it asks for a dime, hands you the keys to everything it builds, and would rather teach you to fire it than trick you into staying.
I’m not trying to be the company you’re stuck with. I’m trying to be the one you actually tell your friends about.
At the door
The questions every owner asks me.
I already have an SEO company.
Different job. SEO is your website ranking. This is Google Maps, “near me,” and AI answers — a whole different shelf, and most SEO shops never touch it.
I’ve been burned before.
Fair. Most sell promises, disappear, and lock up your stuff so you can’t leave. You own your site, your domain, your listings and every bit of what I build. Walk away with all of it.
How fast do I see anything?
Score lift in the first week. A measurable bump inside two weeks for most. Full effect — calls, form fills, “found you on Google” — builds from there.
What if I want to cancel?
Email or text me. Thirty days’ notice and we’re done. No fee, no fight, and you keep everything we built.
Will you lock me into a contract?
No. Month-to-month is the whole point. If I’m not earning the spot every month, I shouldn’t get to keep it.
What’s the catch on the Next 50?
No catch. A limited price — the next 50 lock it in, then it goes up. That rate holds as long as you stay subscribed, unbroken.
60 seconds
See exactly where you stand.
Find out what Google actually sees when it looks for your business. No sign-up, nothing to cancel, no salesman calling you Tuesday.
My skin, your game
If the plan I build you doesn’t move the numbers you actually care about, your next month is free.
Not a ranking. Not a dashboard nobody opens. The phone ringing, the “how’d you hear about us,” the truck booked out two weeks instead of two days. We pick those numbers together before I start, in writing, so neither of us gets to move the goalposts later. They don’t move in the first 30 days? The next month is on me.